Celo Foundation is hiring Web3 Web3 Growth Marketing Partner

Desired Qualifications

• 4-6 years of growth marketing, product marketing, or product management for a technology company
• Prior experience working in Web3 is essential
• Accomplished project management and execution skills as an individual contributor, with the ability to build consensus across
• Technical and marketing copywriting skills
• Comfort working in a dynamic, rapidly evolving start-up environment
• A driven and results-oriented approach, but remain humble and self-aware.
• A passion for crypto and know what’s happening in the space

Duties & Responsibilities

• Develop and direct growth strategy for the Celo blockchain ecosystem in conjunction with senior management and executive teams
• Manage audience segmentation and acquisition strategies, driving top-of-funnel awareness for platform growth, analyzing mid-funnel & optimizing bottom-funnel for acquisition and conversion
• Increase on-chain user retention and re-engagement metrics
• Design and implement measurement and attribution frameworks across owned social platforms, quests, CRM, etc.
• Define marketing growth goals and KPIs
• Lead growth marketing processes as a strategist and strong individual contributor
• Collaborate with senior leadership and cross-functional stakeholders (e.g., Ecosystem, DevRel, Strategy & Innovation)
• Interpret, visualize, and create marketing messages backed by compelling data
• Manage growth marketing P/L
• Learn and effectively utilize new data-driven software & innovations
• Synthesize team feedback and ideas to make final decisions on the execution of project goals while prioritizing operational excellence

Our Company

At the Celo Foundation, we partner with organizations across the Celo ecosystem including cLabs, the team working on the open-source platform Celo, with a shared mission to build a regenerative digital economy that creates the conditions of prosperity for all.

Celo is a mobile-first and EVM-compatible blockchain that’s built for the real world and designed for fast, low-cost payments worldwide. As an emerging L2, the Celo network leverages core features like SocialConnect, a privacy-first naming service made for phone numbers, email addresses, and other social identifiers, and FiatConnect, an open on-/off-ramp API standard that makes sending money as easy as sending a text.

Additionally, Celo is the onchain home of regenerative finance (“ReFi”), and an industry leader for real-world assets (RWAs), including stablecoins such as USDC, USDT (forthcoming), and local currencies like Mento’s eXOF and cREAL, which track the CFA Franc (used across 14 countries in sub-Saharan Africa) and the Brazilian Real, respectively.

Celo also sees the industry’s fastest-growing mobile decentralized applications (dApps) and projects with a global user base and over 1,000 projects in more than 150 countries, including mobile wallets Valora and Opera MiniPay, an ultralight 2MB stablecoin wallet in Kenya, Nigeria, and Ghana, which recently crossed over 2M users after launching in September 2023.

Celo is seeking to hire a Growth Marketing Partner within the Marketing Communications team, to lead the development and execution of our growth marketing strategy. The ideal candidate will have experience in developing web3 growth strategies, performing as an individual contributor. You will define marketing growth goals, own our onchain campaigns and activities in pursuit of growing, retaining, and re-engaging Celo’s global user base. You will be a cross-functional partner to our Ecosystem, Developer Relations, and Strategy & Innovation teams, manage the growth marketing budget, and provide operational excellence in project execution.

Most importantly, you’re passionate about real-world solutions, scaling impact, and furthering the adoption of blockchain technology to everyday users around the world.

Other

Celo Foundation is a non-profit organization based in the US that supports the growth and development of the open-source Celo Platform. Guided by the Celo community tenets, the Foundation contributes to education, technical research, environmental health, community engagement, and ecosystem outreach—activities that support and encourage an inclusive financial system that creates the conditions for prosperity for everyone. Celo Foundation is a TEAL organization, a method of decentralized management and organizational governance. Roles are defined around the work, not people, and there is a high degree of autonomy. As such, we're all proud to hold the job title of "Partner." For more information on our culture, we encourage you to check out our blog athttps://medium.com/celohq/the-future-is-teal-cc264a5d51d3. To be successful in our mission of creating the conditions of financial prosperity for all, we need to build a team with many different perspectives and experiences. We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. We encourage candidates from all backgrounds to apply and always consider qualified applicants with arrest and conviction records, in accordance with the San Francisco Fair Chance Ordinance. Applicants in need of special assistance or accommodation during the interview process or in accessing our website may contact us by sending an email to assistance(at)celo.org. We will treat your request as confidentially as possible. In your email, please include your name and preferred method of contact, and we will respond as soon as possible.